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Carnegie Mellon Wind Ensemble

Poster Design

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Wind_mockup.png

final piece

A poster advertising the February “All American” concert for the Carnegie Mellon Wind Ensemble. With this poster I tried to take the most American symbol I could think of, and use it in an unconventional manner while keeping a neutral/serious tone like the featured pieces of the concert.

 
 
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iteration 1

After removing the backgrounds of several Unsplash flag images, I began to play with layering and was drawn to applying a mask to create a more graphic image.

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iteration 2

While I liked the graphic-ness of the diamond shape, I felt as though the graphic wasn’t prominent enough and was too restrictive, so I opted for a version where the scale increased and the position shifted off-center.

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iteration 3

After a request from the Wind Ensemble directors, I changed the flags from gray tones to color and warmed up the background color to fade into the white hue of the top flag layer.

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iteration 4

From the 3rd iteration to this one, I sought out the critique of my design colleagues who recommended a more organic shape for the flags. I adjusted the collage of the flags to highlight the natural wave and soften the form.

 
 
 

Let’s take a closer look at the final poster…

 
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